Conference: Will Platt-Higgins – Chronicler of the future
You ain’t experienced nuthin’ yet!
As former EVP at Saatchi and GREY Global and now Director of Facebook’s Global Partnerships Group, Will has had a front row seat from both sides of the aisle to witness the changes in story presentation from text to pictures to audio to instant streaming video. At CMDC 2017: MAGIC+LOGIC he will give us his insider’s look at amazing advances in VR, AI and more that will irrevocably alter the way we view not just media, but the world.
As the pace of change at facebook and other social media outlets speeds up, conversations are now turning towards products like Instagram, Atlas and LiveRail. Based in New York, Platt-Higgins leads a team with hubs around the world to help multi-national clients and their agency partners maximize the effectiveness of their Facebook investments.